motivation
- Noun. Willingness of action especially in behavior.
- Noun. The action of motivating.
- Noun. Something which motivates.
- Noun. An incentive or reason for doing something.
- Noun. (context, advertising) a research rating that measures how the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something.
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This entry was last updated on RefTopia from its source on 3/20/2012.