gimmick

  1. Noun.  A trick or device used to reach some end.
  2. Noun.  A clever ploy or strategy.
  3. Verb.  To rig or set up with a trick or device.

This is an unmodified, but possibly outdated, definition from Wiktionary and used here under the Creative Commons license. Wiktionary is a great resource. If you like it too, please donate to Wikimedia.

This entry was last updated on RefTopia from its source on 3/20/2012.