- Noun. (slang) the price premium paid by Macintosh users over that of a Wintel PC of comparable power and features.
- Noun. (slang) by extension, the price premium paid by consumers of Apple consumer products over comparable devices from competitors.
- Noun. (slang) the large cut of the gross paid to (w, iTunes) from every sale on iTunes by content providers, over how much a cut is given at other online retailers.